Business Culture – DougFreemanCPA.com

Is your wellness program built on a solid foundation?

In a society increasingly conscious of well-being, with the costs of health care benefits remaining high, many businesses have established or are considering employee wellness programs. The Centers for Disease Control and Prevention (CDC) has defined these programs as “a health promotion activity or organization-wide policy designed to support healthy behaviors and improve health outcomes […]

Is your wellness program built on a solid foundation? Read More »

Prioritize customer service now more than ever

Business Culture, Employees / Douglas Freeman

You’d be hard-pressed to find a business that doesn’t value its customers, but tough times put many things into perspective. As companies have adjusted to operating during the COVID-19 pandemic and the resulting economic fallout, prioritizing customer service has become more important than ever. Without a strong base of loyal buyers, and a concerted effort

Prioritize customer service now more than ever Read More »

The difference between a mission statement and a vision statement

Business Culture, Small Business / Douglas Freeman

Many business owners put off writing a mission statement. Who has time to write down why you’re in business when you’re busy trying to run one! And perhaps even fewer owners have created a vision statement — possibly because they’re not sure what the term even means. There are good reasons for creating both. Lenders,

The difference between a mission statement and a vision statement Read More »

Look in the mirror and identify your company culture

Business Culture, Employees, Small Business / Douglas Freeman

“Company culture” is a buzzword that’s been around for a while, but your culture may never have mattered as much as it does in today’s transparency-driven business arena. Customers, potential partners and investors, and job candidates are paying more attention to company culture when deciding whether to buy from a business or otherwise involve themselves

Look in the mirror and identify your company culture Read More »