Financial Metrics – DougFreemanCPA.com

In financial planning, forecasts and projections aren’t the same

Financial Oversight, Financial Planning, Financial Projections, Financial Statements, Small Business, Small Business Owners / Douglas Freeman

Businesses are rightly encouraged to regularly generate professionally prepared financial statements. Doing so is important for both understanding your own financial position and providing accurate, comprehensive information to stakeholders such as investors, lenders and advisors. However, keep in mind that financial statements are historical records. They depict the state of the company at a given […]

In financial planning, forecasts and projections aren’t the same Read More »

Ring in the new year with a renewed focus on profitability

Employees, Goal Setting, Profitability, Small Business / Douglas Freeman

Some might say the end of one calendar year and the beginning of another is a formality. The linear nature of time doesn’t change, merely the numbers we use to mark it. Others, however, would say that a fresh 12 months — particularly after the arduous, anxiety-inducing nature of 2020 — creates the perfect opportunity

Ring in the new year with a renewed focus on profitability Read More »

The Balanced Scorecard approach to strategic planning

Employees, Financial Statements, Strategic Business Planning / Douglas Freeman

In the early 1990s, the Balanced Scorecard approach to strategic planning was developed to enable business owners to better organize and visualize their objectives. With 2021 shaping up to be a year of both daunting challenges and potentially remarkable recovery, your company should have a strategic plan that’s both comprehensive and flexible. Giving this methodology

The Balanced Scorecard approach to strategic planning Read More »